The original cinnamon roll at this Idaho bakery stretches about six inches across. It’s less of a pastry and more of a commitment.
The founder opened the bakery in 1984, and the recipe has outlasted mullets, shoulder pads, and a few owners. The shop has changed hands, but that roll clearly isn’t going anywhere.
Huckleberry, maple, lemon, and orange rolls line up in the case like candidates at a very sweet job interview. Choosing one feels a little unfair to the other three.
The dough is made from scratch, and the frosting goes on thick. Moderation clearly missed the staff meeting.
One roll could feed two people, in theory.
The Six-Inch Classic Is The Reason Everyone Shows Up
Some desserts arrive. The original roll at Mrs. Powell’s Bakery makes an entrance.
Sources describe the classic as roughly six inches across. That’s big enough to make a coffee mug look nervous.
Its generous size also makes splitting one with someone practical.
The recipe came from founder Gale Powell, who opened the bakery in 1984. Decades later, that same classic is still the star of the show in Ammon.
Each roll is soft and fluffy, with sweet cinnamon swirled through every layer. Then comes the frosting, and there’s plenty of it.
The bakery also offers smaller sizes for anyone who wants a lighter treat. The largest one stays true to the original size, so nostalgia fans don’t lose out.
Here’s a handy trick if you prefer less sugar. Staff will scrape off some icing or pack it on the side when you ask.
That flexibility is smart. You get to taste the dough and cinnamon first, then add frosting your way.
Planning to share? Grab a knife and a few forks before you leave. One roll can easily turn a quiet afternoon into a small party with a sticky table.
Huckleberry, Maple, And A Whole Rainbow Of Rolls Await
Purple frosting in Idaho means only one thing. Huckleberries have entered the chat.
The huckleberry roll is one of several flavors that branch out from the classic.
Others include maple, orange, raspberry, and lemon. Each flavor offers a different spin on the original recipe.
Twist fans have options too. The menu lists a Cinnamon Twist and a Brown Sugar Cinnamon Twist for anyone who likes their pastry braided.
Picking just one can feel tough. A smart move is choosing one familiar flavor and one wild card.
Maple works for anyone who loves a warm, cozy sweetness. Lemon and orange bring a brighter, fresher bite that cuts through all that sugar.
The bakery also rotates seasonal creations from time to time. Past specials have included a pumpkin roll and a Samoa roll, inspired by the famous cookie.
Because specials come and go, checking before your trip pays off. You might catch something new sitting right next to the classics.
Bringing a family? Let everyone pick a different flavor, then cut them into pieces and swap. It turns breakfast into a taste test, and nobody has to settle on just one favorite.
A Cheesy Twist On Cinnamon Roll Dough Changes Lunch Forever
Cinnamon roll dough with cheese instead of cinnamon sounds like a dare. At Mrs. Powell’s, it’s a savory alternative to the bakery’s famous sweet treats.
The bakery takes its signature dough and bakes it with cheese, creating a soft, pull-apart roll without the sugary frosting.
These cheesy rolls once served as bread for deli sandwiches, although sandwiches are no longer offered at the Ammon location.
The bakery has also described its savory creation as a garlic butter cheese roll. The combination of garlic, butter, and cheese gives the familiar dough a completely different flavor.
It’s a clever way to make one recipe work for different cravings. While the frosted cinnamon rolls satisfy a sweet tooth, the cheese roll offers something more suitable for a savory snack.
That variety makes Mrs. Powell’s worth visiting beyond breakfast hours. Office workers and road-trippers can pick up something satisfying without ordering a traditional sandwich.
A good game plan involves pairing both worlds. Enjoy a savory cheese roll first, then save a sweet cinnamon roll for later in the day.
The savory roll also travels well as a snack. Toss it in the car for the drive home, and it might not make it past the next stoplight.
Either way, the dough proves it can do more than one job. Talk about a hardworking recipe.
Fresh Bread Loaves Make Weeknight Dinners Feel Fancier
Grocery store bread does its job. Bakery bread makes dinner feel like an occasion.
Mrs. Powell’s sells loaves of White and Wheat bread. Soft dinner rolls are on the menu too.
According to the bakery, bread and dinner rolls are baked three times a week. Cinnamon rolls, meanwhile, are baked fresh every single day.
That schedule makes checking availability particularly useful before visiting specifically.
Timing matters with that schedule. Calling ahead or ordering online helps make sure your favorite loaf is waiting.
Holiday meals are a great reason to stock up. A basket of homemade dinner rolls can steal attention from even the fanciest main dish.
The wheat loaf works well for sandwiches during the week. The white loaf shines for toast, French toast, or a classic grilled cheese.
Here’s a practical idea for busy families. Grab a loaf when you pick up treats, and you’ve handled two errands in one stop.
Fresh bread also makes a thoughtful gift. Bring a loaf to a new neighbor, and you’ll probably become their favorite person on the block. Pair it with a few cinnamon rolls, and you might earn legendary status.
More Than Four Decades Of Sweet History Live In Every Batch
Back in 1984, Gale Powell turned a family recipe into a business. That decision gave eastern Idaho one of its sweetest traditions.
Reports from 2016 credited the bakery with nearly 35 years of cinnamon roll legacy.
Founded in 1984, the bakery has been a southeast Idaho staple for more than 40 years.
Ownership has shifted over the decades. Amy Romriell purchased the business in 2017 and expanded operations before selling it to new owners, the Cooper family.
Those ownership changes haven’t erased the bakery’s original cinnamon roll.
She refined some recipes along the way. The goal stayed the same, which was keeping the classic treats people already loved.
Change at an old favorite can feel risky. Keeping the original roll’s size and spirit helped connect new chapters to old ones.
Smaller roll sizes arrived to give customers more choice. New flavors joined, but the classic stayed front and center.
History like this explains why some families make the bakery part of their traditions. Generations grew up with these rolls on birthdays and holidays.
Stopping by feels a little like visiting a hometown landmark that happens to smell amazing. Every batch carries a recipe that has outlasted plenty of food trends.
Finding The Ammon Shop Is Easier Than Choosing A Flavor
Good news for hungry drivers. The main Mrs. Powell’s location sits in a shopping plaza that’s easy to reach.
You’ll find it at 1813 S 25th E, Ammon, ID 83406. Ammon sits right next to Idaho Falls, so it’s an easy stop for travelers heading through the area.
Its location near Idaho Falls makes regional trips more convenient.
The bakery currently has locations in Ammon and Rexburg.
Still, the Ammon store is considered the main location.
Hours run from 7 a.m. to 7 p.m., Monday through Saturday. Sundays are closed, so plan your weekend cravings accordingly.
That early opening makes it a great breakfast option. The later closing time works for an after-work treat too.
Inside, tables let you sit and enjoy your order right away. That’s helpful when patience runs short, and the roll is still warm.
Heading to Yellowstone or Grand Teton? Ammon makes a handy pause on the way.
A box of rolls also makes a great road trip companion. Just keep the frosting side up on sharp turns, unless you want your dashboard to smell sweet for weeks.
Order Ahead And Make Your Bakery Visit Even Sweeter
Smart snackers plan ahead. A few easy tricks can make your visit to Mrs. Powell’s even sweeter.
Online ordering is available during business hours. It typically runs from 7 a.m. to 6:50 p.m., right up to closing time.
Ordering ahead can simplify pickups when purchasing several different flavors.
Ordering ahead is great for big boxes. Office parties, family brunches, and team breakfasts all go smoother when rolls are ready.
Delivery apps also carry the bakery. That’s handy on days when leaving the couch feels unreasonable.
Customers can ask about available discounts and special promotions when placing an order.
Rolls are kept in a warmer in the back. Display rolls up front simply show which flavors are available that day.
Ask staff to warm yours if you’re eating it right away. A heated roll and soft frosting is hard to top.
Remember the icing tip too. Request less, or ask for it on the side. Little tweaks like that let you build the exact treat you want, and that’s a fine way to end any trip through Idaho.